
Rode Kruis-Vlaanderen
Donating blood helps. Movetex optimizes its collection.
Rode Kruis-Vlaanderen (RKV) hits the road every day to provide mobile blood collection sites in Flanders of blood donation equipment and to collect blood. At the end of the blood collection, the equipment needs to be transported back to the depot and the donated blood needs to be delivered at the lab for testing.
Movetex offered RKV the optimal solution for this logistic challenge. With this solution, the non-profit organization was able to save € 17.120 a year, by having conducted a study worth € 9.600. If Movetex would have billed this amount, the investment would have paid off in less than seven months. However - having its heart in the right place - Movetex donated this study, so the return could start on day one.
Challenge
Efficient delivery of all mobile sites from a limited number of depots
Rode Kruis-Vlaanderen has over 750 mobile sites where they collect blood 4 times a year. These sites need to be supplied before donors arrive. Afterwards, all the equipment is transported to one of the 4 depots in Flanders.
Given the large number of mobile sites and the various options of supplying and handling, the challenge lies in distance minimization between the mobile sites and the depots.


Approach
Actionable insights and optimization with the Movetex Lite Engine
Movetex offered an optimization study executed by a business consultant using the Movetex Lite Engine. The consultant inventoried all input parameters and made them operational for the algorithm engine.
By translating the input into actionable data, the algorithm could be used to generate two solutions: one in which the links between the mobile sites and depots were optimized and one where the depot locations where adjusted.
Solution & Result
Save € 17.120 each year immediately by optimized handling
Movetex advised two optimization options to Rode Kruis Vlaanderen.
An out-of-the box solution proposed the movement of a depot to another location. The feasibility and profitability of this solution depends on the moving costs to be incurred.
We also offered a zero-investment and quick-win solution: supplying a number of mobile sites from a different depot and moving some fixed vehicles from one depot to another. This implied that Rode Kruis Vlaanderen could gain € 17.120 each year – without any investment, just by changing its planning.

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